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Hôtel Le Royal Luxembourg

Crédits : Lina Tchalabi. Translation: Jill Harry. Pictures: RR

Bleisure: a more echanting hotel experience!

By combining work and leisure, the bleisure trend redefines business travel and overthrows hotel codes to offer more exclusive experiences.

Work or leisure, why choose? A contraction for business and leisure, bleisure has become a rising trend since it appeared a few years ago. Taking a business trip while also exploring one’s destination… Such a trip embraces new codes! The Covid crisis also played its part. New work methods have emerged, including teleworking, encouraging business travellers to prolong their stays.

After fulfilling their professional goal, they discover local culture and leisure activities, with some travellers also inviting their families to join them for the weekend. A phenomenon having a significant effect on the hotel world… The result, less stress, higher productivity, and a key economic bonus, as most of the trip is financed by the company.

From business…

This trend is a challenge and an opportunity for hotel professionals. The travellers’ experience of accommodation is being re-thought: they must be made to feel at home. For a new business travel experience and to meet clients’ demands, hotels must don their finery - as fully understood by Le Royal hotel!

Here, a warm welcome, attentiveness and extra services are the rule. For its business clientele, this 5-star address a short walk to the financial centre proposes 9 meeting rooms with hi-tech audiovisual equipment and soundproofing, adapted to meet needs (seminars, conferences, banquets, cocktail parties).

The rooms offer large desks and connections essential for work (USB sockets, plug-ins…). As for dining, a distinct and partly partitionable area in the restaurant is ideal for a business lunch! Quality amenities guaranteeing maximum comfort when working and resting, in all serenity.

… to pleasure!

To draw this new hybrid clientele, hotels now aim to provide multifunctional areas dedicated to work, relaxation and leisure. Le Royal hotel benefits from a fitness centre and spa with a hammam, sauna, pool, and beauty salon. A haven of well-being to disconnect, enjoy a privileged moment and boost one’s vitality after a day’s work. For those wanting to use their free time to explore the city or local gastronomy, Le Royal hotel also proposes a conciergerie service to recommend activities.

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And also...

Le Royal hotel is close to cultural and historic centres such as the Old Town and its fortifications listed by UNESCO, the Church of Notre-Dame and its majestic frescos. The Mudam (Modern Art Museum) will enchant art-lovers. The city is also full of parks, restaurants and cellars for wine-lovers.

Notre Dame Cathedral. Crédits: Joe Daniel Price.

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