To offer clients a real experience! Which means understanding their needs, anticipating and meeting their expectations. You can offer gold walls and all the comfort possible - which is necessary -, but without attentive, bespoke service, you achieve nothing. A hotel’s success depends on its teams.

We are not aiming for cold, functional luxury, but luxury in human terms. From receptionists to room service, we must take an interest in people without meddling in their lives or disturbing them. In each staff/client interaction, emotional intelligence requires attentiveness, interest, empathy. Human relationships are very important to us.

Luxembourg has a “business” image, though it always attracted tourists, from Belgium, for example. We must show the world its rich but little-known cultural life (opera, theatre, concerts, museums). It’s sometimes hard to change, though things are on the move! A new destination offering lots of appeal.